March Notes from Mike.
This month, I want to take a little time and talk to you about your shrink wrap business. Are you currently just focused on the Marine Industry? Looking to make the jump to expand your business? I can tell you that expanding into different industries/markets and growing your business into being a year-round operation is how we have grown Dr. Shrink to where it is today. It’s important to “think outside the boat”. Understanding the benefits that other industries can offer from utilizing the properties of shrink wrap is a game-changer.
With that, I want to go through some of the major industries we supply materials to, and provide you some insight as to how you can potentially make your business a thriving, year-round endeavor.
If you have any questions or are interested in specific opportunities in certain industries, please do not hesitate to contact me or our world class customer service team. We also have a convenient form on our website where you can share details of what you are looking for and we will provide more information. Hope everyone has a great month!
-Mike Stenberg, President & CEO, Dr. Shrink, Inc.
INSIDE MARCH
REASONS FOR RESIN AND SHRINK WRAP PRICE INCREASES
EXPLORING SHRINK WRAP INDUSTRIES
POPULAR TRAINING VIDEO: FULL ENCAPSULATION
MARCH CLOSE-OUT SPECIALS
PATRICK’S DAY WEEKLY BUNDLE SPECIAL
Reasons for Resin and Shrink Wrap Price Increases
Polyethylene trading roared back to life after the New Year rang in, the spot market had largely been starved of material during December and buyers returned from the holidays in need of resin. Several ongoing production issues have greatly restricted Polyethylene supplies and since the start of the year, a massive monomer rally, spurred along by cracker outages, has further complicated the situation.
As of February 22nd, 2021, we received word that an additional resin increase has hit the industry on raw material (polyethylene) due to the inclement weather in Texas which caused production facilities to shut down and further limit supply of resins.
We understand that price increases are never a welcomed change, but we assure you that we are doing everything in our power to keep your pricing as competitive as possible in today’s market.
Please be aware that the price fluctuation you see on shrink wrap products reflects the exact increase that has hit the market ($0.31 USD overall in 2020-21), and not a cent more. As a valued customer, we take the utmost care in offering you the best price possible on the highest quality product to ensure your business ventures are a success.
Detailed 2020/2021 product increases to date:
August 26th, 2020: $0.05/lb on Standard and Flame Retardant Shrink Wrap.
September 10th, 2020: $0.04/lb on Standard and Flame Retardant Shrink Wrap.
November 18th, 2020: $0.05/lb on Standard and Flame Retardant Shrink Wrap.
January 11th, 2021: $0.05/lb on Standard and Flame Retardant Shrink Wrap – 7% on VCI film.
February 15th, 2021: $0.05/lb on Standard and Flame Retardant Shrink Wrap as well as increases on tape, poly sheeting, vents, caps, misc. plastic accessories, strapping, buckles, Shrinkfast heat tools, parts, and accessories.
February 22nd, 2021: $0.07/lb on Standard and Flame Retardant Shrink Wrap.
We appreciate your continued patronage and look forward to serving you as your business continues to flourish.
Let's Explore 6 Industries of Shrink Wrap
The industries of shrink wrap are vast and provide the opportunity for year-round business. Many installers focus on the Marine and Recreation industry, however, that season is one of the shortest available in the year. Here we will highlight all of the industries and their potential for your business growth throughout the year.
The Marine and Recreation Industry is one of the biggest served by Dr. Shrink. Despite only three primary peak months, the Marine and Recreation industry is one of the most recognized in the shrink wrap industry as a whole. Boats, RVs, outdoor furniture, ATVs and much more are typically wrapped for seasonal storage purposes.
6 and 7-mil material with ventilation is the primary application and there is high volume potential as the market swells in the early to late fall. With recognition comes saturation, and this is the most competitive industry in shrink wrap. It is essential to provide a quality product and Dr. Shrink can help supply your needs.
The Disaster Relief & Restoration Industry has exploded over the past few years. Insurance companies, restoration companies, and contractors are all finding the superior benefits that shrink wrap has over the competition when looking for weather tight solutions at a time of disaster. Hurricanes, tornadoes, hail storms & severe winter weather all have an application where shrink wrap provides superior, cost effective protection of valuable assets that have been damaged as a result of these natural disasters. Here are some resources expanding on the Disaster Relief Industry.
The use of shrink wrap in the Trucking & Transportation Industry is becoming more popular, as full encapsulation of the products can make it completely weatherproof. This is an ideal industry to add to your Marine and Recreation market when looking to expand immediately. The techniques are easy to learn which will allow you to quickly expand to a year-round business without a huge learning curve.
The Construction & Scaffolding Industry can yield huge profit margins and is a 12 month shrink wrap business. Government and large building contracts will require scaffolding work and exterior containment. Shrink wrap is a cost effective and durable material that can be used for scaffolding. Available in Extreme 12-mil thick, with flame retardant sizes also available, the Dr.+ provides the largest sizes of shrink wrap available on the market. Browse our 12-mil shrink wrap.
One of the fastest growing year-round shrink wrap markets, Industrial wrapping can yield great business as customers demand packaging solutions along with corrosion inhibiting protection. This can all be provided by film supplied by Dr. Shrink. Our 7-mil VCI wrap is PERFECT for this industry and was designed specifically for it. Access details about our 20′ x 100′ VCI 7-mil Shrink Wrap.
Agriculture and Farming is a longer seasonal business, however, it’s more of a niche market but has high potential if located in desirable regions across the globe. Based on the changing seasons of the agriculture business, storage structures and equipment storage are among some of the most popular jobs performed by agricultural wrapping specialists. Because of the potential abuse that accompanies the industry, 8, 9 and 10-mil wrap is often used based on requirements.
Greenhouses for residential and commercial applications are also an area of large growth for many of Dr. Shrink’s clients with our wide array of clear films available.
Learning HOW-TO Shrink Wrap in a New Industry...
The basic principles are generally the same across each industry, but in order to maximize your profit, you need to know the tips and tricks in each industry to be truly successful. This is why we have compiled a comprehensive training library for you and your team.
SOME BASIC HOW-TO’s TO GET YOU STARTED:
Still have questions? Feel free to contact us and we can get you pointed in the right direction to grow and expand your business!
This is one of the most popular videos in the HOW-TO library – illustrating how to fully encapsulate a piece of equipment/machinery to make ready for transportation.
The week of St. Patrick’s Day (March 15th – 21st) is your lucky week!
Use that week’s promo code to get a FREE Dr. Shrink Can Coozie with your order! Make sure to subscribe to our e-list to receive the promo code.
